Zomato Marketing Strategy 2024- The Ultimate Case Study
Zomato a global restaurant discovery and food delivery platform founded by Deepinder Goyal along with Pankaj Chaddah in year 2008 became one of the most valuable company from the Indian startup ecosystem with a market capitalisation of $15.29 billion. Initially started with the name Foodiebay in July 2008, the idea was sparked when Deepinder Goyal, after his graduation from IIT Delhi Joined Bain and Company as a Senior associate consultant noticed […]
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